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IGBizStudies
- May 4, 2021
- 1 min
What is technology's role in marketing?
It has changed the shopping behaviour of consumers
260
IGBizStudies
- May 4, 2021
- 1 min
What are the four marketing mix, and why are they important?
Product, Price, Place and Promotion
460
IGBizStudies
- May 4, 2021
- 2 min
What is market research and why it is important
Market research aims to identify preferences and behaviours of customers and competitor's strategy
760
IGBizStudies
- May 3, 2021
- 2 min
What is market segmentation, and why is it important?
Market segmentation happens when your target market is segregated according to groups that represents market segments that have certain...
610
IGBizStudies
- May 3, 2021
- 1 min
What is the role of marketing
Identify, satisfy and anticipate consumer needs and wants
580
IGBizStudies
- May 3, 2021
- 1 min
What are communication barriers
Communication barriers occur when there are obstacles preventing clear and effective communication
650