Why and How do businesses compete

Updated: Feb 22

Competition drive business growth and can benefit consumers.

They can also;

  1. Increase customer base and loyalty

  2. Increase revenue and sales

  3. Expand market share

  4. Maximize profits

  5. Develop reputation

Firms compete in both price and quality. Customers are more likely to purchase at a lower price. While, consumers will also benefit as business compete to improve;

  1. After sales service

  2. Quality of the product

  3. Product packaging

  4. Product image and brand

  5. Customer service

With improving better services, customers are likely to repeat purchase and develop customer loyalty as you achieve customers needs and wants.


  1. Competition

  2. Business Objectives

  3. Quality

  4. Price


  1. I