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Dubey
0450-22-O-N-12-2d
Meetika
TOPIC QUESTION - PAPER 1
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Meetika
August 24, 2025 at 8:09:20 AM
May/June 2022
Version 3
3.0 Marketing
3.1 Marketing, Competition and Customers

YOUR ANSWER
1- necessity
the people who afford her hand creams think it is a necessity therefore price of the cream can be increase but the demand stays the same also substitutes might be less
2- brand loyalty
consumer may be very loyal to brand so will pay higher price
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