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Terry
0450-18-O-N-12-2d
Chan
TOPIC QUESTION - PAPER 1
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Chan
June 16, 2021 at 4:22:48 AM
Oct/Nov 2018
Version 2
6.0 External Influences on Business Activity
6.2 Environmental and Ethical Issues
YOUR ANSWER
Way 1: Good brand image
Explanation: This will attract customers which are socially conscious to buy FTT’s coffee-beans increasing revenue
Way 2: Expand market
Explanation: It will be easier to enter new markets with a good reputation as FTT plans to export its coffee-beans.
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