IGBizStudies

Jul 11, 20211 min

What is meant by ‘mass market’?

Feb/March 2018 Version 12

Read to answer question
 

  1. What is niche and mass marketing?


 Check out example answer HERE
 
 Try related past year questions here
 

  1. Identify and explain two advantages of selling to the mass market (6 marks)

  2. Identify two advantages to a business selling to the mass market (2 marks)


 


 

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